Sales Management: Analysis and Decision Making by Thomas N. Ingram
Publisher: South-Western College Pub; 6 edition | ISBN: 0324321058 | Pages: 480 | PDF
Make effective sales decisions with SALES MANAGEMENT! With a focus on the importance of employing different sales strategies for different consumer groups, this management text blends the most recent sales management research with real-life best practices of leading sales organizations. Role plays, cases, technology, and applications are just a few of the tools that will help you succeed in your sales career.