Lynda - Persuasive UX: Ethics of Persuasive Design with Chris No torrent

Lynda - Persuasive UX: Ethics of Persuasive Design with Chris Nodder
17m 35s Intermediate Mar 06, 2014 | Uploaded in Nov 8, 2014 by 2boweb
Subjects: Web User Experience, Web Design,



Many companies use psychology to make us feel good about doing what they want us to do. Sound dark? It can be. But persuasive design can also be used for good. In this course, author Chris Nodder explains how you can integrate persuasive design into your products ethically and responsibly. He explores persuasive design's roots in the science of behavior, and shares some examples of effective and acceptable use. In the end, you'll have a better understanding of how to motivate and persuade your users—without misleading them