Lynda - Writing Proposals torrent

Lynda - Writing Proposals

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2h 17m Appropriate for all Jun 10, 2015 Updated Jun 10, 2015 | Uploaded in Jan 5, 2016 By 2boweb

Subject: Business
Author: Judy Steiner-Williams

In this course, author and senior Kelley School of Business lecturer Judy Steiner-Williams shows you tips and techniques for responding to a "request for proposal" (RFP) and for crafting a well-conceived proposal from scratch. Using an actual RFP and real-life proposals, Judy emphasizes what elements to include in your own response. She also helps you understand the four proposal types, and how to gather research, anticipate potential questions and objections, and follow up successfully. With Judy's help, you'll be able to navigate the competitive and sometimes tedious world of proposals and write stronger submissions with a higher rate of acceptance.
Topics include:
• Reading the RFP and asking questions
• Understanding different proposal types
• Following the writing process
• Connecting the dots
• Researching the company
• Using the client's jargon
• Understanding what parts to include
• Following up on a proposal

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