The Design of Everyday Things: Revised and Expanded Edition PDF torrent

The Design of Everyday Things: Revised and Expanded Edition
Don Norman (Author)

Paperback: 368 pages
Publisher: Basic Books; Rev Exp edition (November 5, 2013)
Language: English
ISBN-10: 0465050654
ISBN-13: 978-0465050659

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In this entertaining and insightful analysis, cognitive scientist Don Norman hails excellence of design as the most important key to regaining the competitive edge in influencing consumer behavior. Now fully expanded and updated, with a new introduction by the author, The Design of Everyday Things is a powerful primer on how—and why—some products satisfy customers while others only frustrate them