Udemy - Marketing Dashboards - Turning Metrics Into Decisions torrent

Marketing Dashboards: Turning Metrics Into Decisions

https://WebToolTip.com

Published 11/2025
MP4 | Video: h264, 1920x1080 | Audio: AAC, 44.1 KHz
Language: English | Size: 1.82 GB | Duration: 2h 43m

Master Excel dashboards and analytics to transform marketing data into actionable insights.

What you'll learn
Build professional marketing dashboards in Excel that transform raw data into actionable insights for strategic decision-making
Master essential Excel functions including VLOOKUP, IF statements, SUMIF, and COUNTIF to analyze and manipulate marketing data efficiently
Calculate and track critical marketing metrics such as ROI, CTR, conversion rates, customer lifetime value, and cost per acquisition
Import, clean, and structure marketing data from multiple sources using Power Query and advanced data preparation techniques
Create compelling data visualizations including interactive charts, pivot tables, slicers, and combo charts for clear communication
Design three complete real-world dashboards: Digital Marketing Performance, Social Media & Content Marketing, and Sales & Revenue tracking
Implement dashboard design best practices for layout, color schemes, and user experience to create professional presentations
Automate marketing workflows by connecting Excel with other tools using Zapier to save time and eliminate repetitive manual tasks

Requirements
Basic familiarity with Microsoft Excel (opening files, entering data, basic formulas)
Access to Microsoft Excel 2016 or newer version (Windows or Mac)
No prior experience with data analysis, dashboards, or marketing analytics required
Willingness to learn and practice with hands-on projects throughout the course